If your data isn’t driving decisions, it’s noise.

Most institutions are making decisions based on hunches, assumptions and missing context. MARKETview changes that by standardizing and structuring your student-level data, then combining it with real-time data from 200+ institutions and 130M+ U.S. households. You get a clear view of your performance, your students, and the market around you—all in one place. Log into the platform to analyze performance, access the same insights directly in your CRM, or ask MARK, your on-demand Insights Analyst, for immediate answers when you don’t have time to dig.

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Certifications

SOC 2 Type II Compliant

We’re proud to share that we’re SOC 2 Type II compliant.

What does this mean? It means that each year, we receive an independent, third-party validation that our corporate policies and information security practices meet industry standards and best practices stipulated by the AICPA. During the audit, our policies and non-financial reporting controls as they relate to security, availability, processing integrity, confidentiality, and privacy are tested.

In addition, the MARKETview platform and related applications undergo regular penetration testing and vulnerability scans performed by independent security consultants.

TX-Ramp Certified

MARKETview is Texas Risk and Authorization Management Program Level 2 Certified.

By the Numbers

6
Average weeks to implement
100%
Student names de-identified
24/7
Access to the platform, unlimited licenses per school

MARKETview Data Expertise

MARKETview leads the industry in data best practices. From day one, we clean, standardize, and align your data so it becomes indispensable. That means clearer reporting, consistent definitions, and a shared understanding across your team. Most institutions don’t just gain insight with MARKETview—they fundamentally improve how they manage and use data.

Secure, Trusted, and Compliant

All student-level data in MARKETview is fully de-identified and aggregated, ensuring no institution has access to another’s identifiable records. We are SOC 2 Type II compliant, with independent third-party validation and regular security testing to protect your data.

And we onboard at light speed compared to most vendors—many partners are fully integrated in platform in just a few weeks, and in some cases, days.

See how MARKETview works in practice.

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