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The Top Two Resources for Your Enrollment Persona
No matter what type of enrollment persona you embody, MARKETview is committed to setting you up for success with a…
Four Impactful NACAC Sessions You Won’t Want to Miss
NACAC is almost here, which means another lineup of insightful, informative sessions you can’t see anywhere else. With a packed slate…
Why is Computer Science Enrollment Declining … and What Comes Next?
Over the past two decades, higher ed has seen an explosion in demand from students seeking a degree in Computer…
Enrollment Tips From Sun Tzu (and Other Luminaries)
The adage, “knowledge is power” has been proven out time and time again across history. And it rings especially true…
Four Steps for Changing Mindsets as a New Leader on Campus
Starting a leadership position at a new institution can prove to be an uphill battle. You’re often expected to bring…
Answering Even More of Your “One Big Beautiful Bill” Questions
MARKETview recently hosted a Q&A webinar featuring James Day, Founding Principal, and Anna Swanson, Managing Director of Data and Analytics,…
Identifying the Students Behind Rising Melt Rates Using Real-Time Data
Throughout the summer, sharp enrollment teams have been carefully measuring melt rates to help determine what their ultimate entering class…
Addressing and Overcoming the Pressures on International Students
Amid the several intensifying enrollment challenges and policy disruptions higher ed faces, international student enrollment may be the one leading…
How Does “One Big Beautiful Bill” Change the Pell Grant?
When I examine the “One Big Beautiful Bill,” naturally the changes to Pell jump out to me. As the Managing Director…
Your Guide to the Future of Digital Enrollment Marketing
The student recruitment landscape has been shifting for years with the rise of social media use and increasing privacy concerns.…
What Shaped Student Enrollment in the 2024-25 Cycle?
With the 2025 enrollment cycle almost behind us, we wanted to reflect on a few of the biggest shakeups that…
How Objective Geographic Data Can Maximize Your Search Investments
In 2018, the University of Redlands team brought their search efforts in-house after years of partnering with an external vendor.…