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Webinar: Looking (Far, Far) Ahead: 2024 Inquiry Trends
Learn how inquiries have changed since the pandemic hit, which sources and geographies now hold the most value, and where…

Break Through the Bleak in Enrollment
See the trends facing higher education enrollment — and why they may not be as impactful as you think.

Low-Income Students of Color: Applications Lagging Behind 2020
Through early October and November 2021, high application volume seemed to be the norm – and though it’s slowed in…

Common Application Influence Continues to Rise
The Common Application continues to gain share in overall volume. In mid-February 2020, 51.6 percent of total applications to all…

SAT Changing for ’24
Last week the College Board announced that the SAT is changing for 2024. Here’s what we know so far: What…

Partner Resource: 365 Questions MARKETview Can Answer Everyday
We’re monitoring and analyzing college-bound students all over the country in real-time, providing our partners with answers to 365+ questions…

Celebrating Three Years
If Covid didn’t have other plans, we’d be gathering in Cape Coral, Florida tonight at the College Board Colloquium to…

Infographic: Deck the Halls With Data
Not only are we sending tidings of good cheer, but we’re also sending the gift of context your way this…

Ebook: Rethinking Retention
We’ve compiled several of our most popular blog posts on the topic of linking pre-enrollment data with first year retention.

Webinar: Application Season Contextualized
This webinar highlights some of the most meaningful trends MARKETview is showing for the Entering Class of 2022.

The Need For Faster Horses?
Here is a famous quote attributed to Henry Ford: “If I had asked people what they wanted, they would have…

Early Applicants: Not One Size Fits All
A student applying early is a strong indicator of interest. They considered college choice sooner, applied faster, and believed there…