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How Data Savvy Is Your Institution? Assess Your Data Practices Using an Analytical Maturity Model
Achieving enrollment and revenue goals has never been more contingent on institutions successfully leveraging data in the most effective ways…

Enrollment Evolved: Impact by Decision Round
In our third and final installment of enrollment findings from 2019-2023, we will focus on fluctuations within decision rounds for…

The Real-Time Data Quiz: June ’24 Edition
We’ve been focusing our past few blogs on deposit outcomes, and we’ll continue that theme one final time this season…

The Late Effect: Data on Students Admitted After March
As the enrollment profession begins to dissect a truly anomalous and challenging yield season, new learnings are quickly emerging. One…

Webinar: Post-June 1 Deadlines and Deposits – Key Findings From a Drawn-Out Yield Season
See how the full yield picture has come into focus following the latest June 1 deadline extensions at many schools.

Enrollment Evolved: How Inquiry Timing Affects Deposits
In our second post highlighting MARKETview’s new eBook, Enrollment Evolved: A Five-Year Study of Changing Student Behavior, we’ve chosen an…

Enrollment Evolved: Demographic Breakouts 2019-2023
The following is an excerpt from MARKETview’s new eBook, Enrollment Evolved: A Five-Year Study of Changing Student Behavior. We created…

May 1 Aftermath: Achieving Enrollment Goals in a Challenging Year
Lacking its usual finality, May 1 wasn’t the entering-class bellwether that colleges have come to expect. So, what were the…

The Real-Time Data Quiz: May ’24 Edition
With May 1 in the rearview mirror, we’ll dedicate this month’s quiz to seeing how institutions fared from deposit, regional,…

eBook: Enrollment Evolved
Discover how five years of multiple disrupting factors in higher ed have affected student preferences regarding college choice.

Webinar: Post-May 1 Insights – The Latest Data on a Still-Unfinished Yield Season
Discover how deposit behavior has changed leading up to May 1 … and what promise deadline extensions may hold for…

Awareness to Conversion: Reimagining the Traditional Marketing Funnel
The “marketing funnel” is a standard framework for many industries and higher education is no exception. While marketing campaign milestones…